Ross School - Senior Project 2007-08

Student:Julian Kohl           

Mentor: Mrs. Lein




My final product is a brochure that is meant to inform the average day consumer on what overfishing is, why it happens and what can be done about it. The brochure is a tri-fold, 6 section piece which focuses on over fishing on one side and information about three species on the other; tuna which is very endangered, shrimp, which might be the most eco unfriendly to fish, and swordfish, which have had a great recovery after over fishing ceased. Overall, the brochure is there to provide information to the average consumer who does not know about this global issue.













I always new that I wanted to do something involving marine biology since and early age. My passion for marine biology started when I lived in France at the tender age of six, and my mom bought me my first fish tank. When I moved to the states I was always in the ocean surfing at all times of the year. My passion grew in 10th grade when I did internship at marine Atlantis Aqarium in river head. There I learned so much about how aquariums are run and the ocean. So I decided that I was going to do something with marine biology.

I started brain storming and in April of last year came across a article in National Geographic about overfishing. I was immeadilty moved and decided to make a difference. So my first idea was to write a paper about overfishing. But I soon realized that my target audience is the average day consumer. So my Mentor Mrs. Lein and I decided that it would be better to make a brochure.

So after narrowing down what I wanted to write about I decided on shrimp, tuna and swordfish would be good species to talk about. But since my brochure had six panels I included "What, How and Why" overfishing is happening. I think my brochure really convaies why overfishing is a real problem and how it happens. The brochure has many examples and concrete facts that explain why it is happening. On the other hand it also gives examples about what can be done to help the growing problem. I also include a fish buyers guide to know what fish are good to buy at the local supermarket. The three species which are on the other side of the brochurenare good examples of over exploited fish the with different stories, widely comsumed in my target audience. My major challenge on this project was by far using photo shop which I really underestimated. Overall, I think my project was success and the fact that I finished something from a-z really made me happy.

Works Consulted

"A Global Disater." Overfishing. 2007. Viewed Oct. 2007. <>.

Dykman, Timothy R. Personal interview. Dec. 2007.

Dykman, Timothy R. Personal interview. Nov. 2007.

Dykman, Timothy R. Personal interview. Oct. 2007.

Ludicello, Suzanne. "INTERVIEW TRANSCRIPT." Habitat Media. Viewed Oct. 2007 .<>.

"The Problems of Overfishing." Ypte. Oct. 2007 <>.

Safina, Carl. Songs for the Blue Ocean. New York: Holt, Henry & Company, 1998.

"Seafood Watch." Monterey Bay Aquarium. Viewed Oct. 2007. <>.

"Suprising Swordfish Assessment Leads to More Fishing Opportunities." Magazine.Noaa. Viewed Oct. 2007. <>.

"Thanks for All the Fish." Abc.Net.Au. Viewed 7 Nov. 2007. <>.

Warne, Kennedy. "Blue Haven." National Geographic Apr. 2007: 40-62.

"And You Thought You Like Shrimp." Pcdf.Org. Viewed Oct. 2007. <>.

Community Member (Details)

Mr. Dykman was my outside consultant i picked him because he is very experienced in this field. He works for Ocean revolution and is currently involved with many different project's all involving marine biology and conversation of the oceans. He made himself very avaible and really contributed to the success of my project.